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10th Annual Leadership Summit: March 17–Grand Rapids

Featuring in-depth discussion on today's hiring solutions and work/life balance with David Robb, Dr. Tracy Brower & more!

March 17, 2023 8:00 am - 12:00 pm

Event Description

Please mark your calendar for our 10th Annual Summit! This event will feature guest speaker David Robb, Co-Owner and Managing Partner at Express Employment Professionals, and Tracy Brower, PhD, MM, MCRW for in depth discussion on today’s employment trends and solutions and work/life balance. Special message on hiring and retention from entrepreneur Andrew Crapuchettes, Founder of Red Balloon.



David Robb

Co-Owner/Managing Partner The Express Employment Professionals Companies

Message:  “The Vanishing Workforce”

David Robb is an entrepreneur and business leader with extensive experience in the staffing and recruiting industry, workforce development, and economic/labor market dynamics. David is the Co-Owner and Managing Partner of Express Employment Professionals of Grand Rapids, Michigan. Express Employment Professionals is the largest privately held staffing company in the country and the Grand Rapids office consistently performs in the top 2% of all franchises.

Since joining the Express team in 2015, David has partnered with Founder Janis Petrini to also launch and lead Specialized Recruiting Group and Frontline Training Solutions. Between their group of three companies they assist clients with all levels of staffing services and executive recruitment as well as employee training, HR consulting, and workforce strategy. Across all three companies, David leads a team of over 35 employees, serving clients both locally and across the country.

Previously, David worked as the Director of Data Analysis at a top digital advertising agency. David has degrees in Business Administration and Economics from Calvin University. David is a sought-after speaker on economic conditions and labor market forecasts. He is also a regular contributor and featured expert on various local and national business publications. He serves on the Western Michigan Economic Roundtable for the Federal Reserve, the Grand Rapids Chamber Workforce Development Committee, and is actively involved in a variety of local non-profits.

Tracy Brower


Message:  “Leading for Work-Life Fulfillment: Engaging, Inspiring and Retaining Talent”

Dr. Tracy Brower is a PhD sociologist studying work-life fulfillment and happiness. She is the author of a new book, The Secrets to Happiness at Work as well as her previous book, Bring Work to Life. She is the vice president of workplace insight for Steelcase and a contributor to and Fast Company. Tracy is an award-winning speaker and has over 25 years of experience working with global clients to achieve business results. Tracy is an executive advisor to Like|Minded, Coda Societies and to the MSU Master Industrial Mathematics Program. She is a executive council member with Design Museum Everywhere and board member for the United Way. Tracy’s work has been translated into 17 languages and she has been featured in TEDx, The Wall Street Journal, Work-Life Balance in the 21st Century (book), Globe and Mail (Canada), InsideHR (Australia), HR Director (UK), T3N (Germany), Real Estate Review Journal,, Inc. Magazine, HBR (France) and more. Tracy holds a PhD in Sociology, a Master of Management in Organizational Culture, and a Master of Corporate Real Estate with a workplace specialization. You can find her on LinkedIn, Twitter, Instagram, Goodreads, Unsplash or at

Information About “The Secrets to Happiness at Work”

The Secrets to Happiness at Work is available via multiple booksellers globally. Examples include, Amazon, Barnes & Noble, Indie Bound, Target, and (volume discounts available) Porchlight Book Company. In addition, you may purchase multiple copies of e-books via Amazon using this link.

Andrew Crapuchettes

CEO RedBalloon

Andrew has almost 30 years in tech, 20 years as CEO, 6 successful exits across multiple business and to multiple kinds of buyers.  He loves to build strong organizations that drive value for investors and are a deep blessing to employees and customers.  Andrew is the father of 5, board member for ACCS, and loves great food.

RedBalloon was founded in 2021 as the solution to the ever-growing problem of government overreach and “cancel culture” invading the American workplace.  RedBalloon connects like-minded businesses and Americans who seek the freedom to work without the fear of discrimination against personal beliefs, infringement on constitutional rights, or invasion of medical privacy.  We pioneered RedBalloon to honor and celebrate the American liberties that make this country great.  We strive to empower employers to preserve these liberties for their workforce, and to place talented Americans into careers that will value their freedom and prioritize their success.

Event Details

March 17, 2023 8:00 am - 12:00 pm


University Club (In the Fifth/Third Bank Building--parking ramp accessed from Ottawa & Monroe Avenues)
111 Lyon Street Northwest # 1025
Grand Rapids, MI , 49503

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